Understanding behavior versus understanding metrics  

David Karp of Tumblr shares some interesting insights about how he looks at creating products. There are only a handful of companies where products are driven by feeling and understanding of human behavior rather than metrics. I’ve found that metrics are typically a popular, but overly simplistic, proxy for understanding how people behave and use a product.

 
34
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34
Kudos

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Don’t be Google

At some point in the recent past, the Mountain View brass realized that owning the Web is not enough to survive. It makes sense—people are increasingly using non Web-based avenues to access the Internet, and Google would be remiss to not... Continue →